diddy beats headphones Z displaces Diddy atop
Four years later, that statement is truer than ever as the rapper, 48, knocked Diddy off the top of Forbes’ list of the wealthiest hip hop artists. (In fact, it’s the first time in the list’s seven year existence that Diddy hasn’t been No. 1.)
Remember when he launched a boycott of Cristal champagne in 2006 after a racist remark from a company manager bemoaning its popularity with rappers? Well, Jay not only stopped drinking and name dropping Cristal, he bought a stake in Armand de Brignac, a then fledgling bubbly business. According to Forbes, that investment, combined with one in D’Uss cognac made the difference this year, in tandem with his stakes in Roc Nation and his Tidal streaming service.
Who run the world? Beyonce and Jay Z, side by side
No. 2: Diddy,
48, is still doing just fine with a net worth of $825 million. He, too, has major investments in liquor. His DeL Tequila label, a partnership with beverage behemoth Diageo was a bright spot over the last year. He also has a stake in Ciroc vodka.
No. 4: It’s a tie between Drake and Eminem, with each said to be worth $100 million. It’s the first appearance on the list for the 45 year old Eminem, who is back on the road after delivering Revival, his first new album in four years. Drake, who at 31 is the youngest man on the list, also relied on ticket sales. And not to be left out, he also has an equity interest in a liquor company, Virginia Black whiskey.